Marketing Analytics Software

Singular empowers marketers to futureproof their growth with next-gen attribution and analytics. We provide a holistic solution that combines mobile attribution with industry-leading cost aggregation, flexible ROI analytics, and automatic loading directly into your BI tools. With Singular you are able to - Measure and report on all the channels you work with - Analyze ROI by combining attribution with leading cost aggregation - Track and analyze across the entire user lifecycle - Block more fraud with best-in-class fraud prevention - Monitor a single managed pipeline with a plug-and-play solution to extract, transform and load analysis-ready marketing data into your chosen data warehouse Top marketers from LinkedIn, Rovio, Microsoft, Lyft, Twitter, EA, and more, rely on Singular for a complete view of their marketing performance.

Smartlook is a qualitative analytics solution for websites and mobile apps helping over 300,000 businesses of all sizes and industries answer the "whys" behind their users' actions. Eliminate the guesswork and discover real, actionable reasons. With a unique feature set, Smartlook finally gives you a way to understand user behavior at the micro level. Always-on visitor recordings show you what every last visitor does on your website or app, while automatic event tracking lets you know how (and how often) your visitors do specific things. You can then build conversion funnels to see your conversion rates as well as uncover why people are churning. Heatmaps for websites give you mass data about where most people click, scroll, hover, and otherwise interact with your pages. Ranked within the Top 100 Software Products in the 2019 G2 Crowd Awards, Smartlook services customers like O2, Miele, Hyundai, and Kiwi. It can also record games developed in the Unity engine.

Adverity is a powerful end-to-end marketing analytics platform enabling data-driven marketers to improve performance across all campaigns and channels, and easily identify opportunities to generate more revenue. By consolidating siloed data and revealing actionable insights, Adverity reduces the complexity involved in demonstrating the ROI across channel spend and reduces the time-to-value from your data. Through automating data integration from over 600 sources, Adverity delivers a single view of marketing and sales performance of your entire business. With the help of powerful data visualizations and predictive analytics, the intelligent analytics solution reveals tangible insights that drive decisions and fuel growth. At Adverity, we offer the tools to empower the next generation of marketers to maximize their contribution to their company’s success.

The ability to efficiently obtain, analyze, and maximize the use of data is critical to marketing teams. In the ever-changing adtech industry, the Marketers Operating System™ (m/OS) encompasses the tools marketers need to connect with their customers from identity resolution to audience segmentation and activation. Kochava’s m/OS provides a platform to measure and understand omni-channel marketing from mobile to OTT/CTV and OOH. Kochava also hosts the largest independent mobile data marketplace, the Kochava Collective, and the most comprehensive subscriptions management solution, Kochava Subscriptions. Built on a history of customer-driven innovation, we are driven to innovate and create secure and powerful tools for their success. Kochava is trusted by top brands to harness their data for growth.

ProQuo AI is an AI-powered brand management platform where marketers can generate their brand strategy, test creative assets and monitor brand performance – all in real-time. ProQuo interacts with consumers daily and measures how they really feel about your brand, competitors and category. ProQuo’s AI analyzes data from every one of these interactions, generating a customized action plan that ensures you achieve your brand’s goal - whether it’s converting non-users, finding your whitespace or growing market share. Hundreds of brands including Clorox, Harry’s, Expedia, Tatcha and Keurig Dr Pepper are using ProQuo to grow with certainty.

With TIMi, companies can capitalize on their corporate data to develop new ideas and make critical business decisions faster and easier than ever before. The heart of TIMi’s Integrated Platform. TIMi’s ultimate real-time AUTO-ML engine. 3D VR segmentation and visualization. Unlimited self service business Intelligence. TIMi is several orders of magnitude faster than any other solution to do the 2 most important analytical tasks: the handling of datasets (data cleaning, feature engineering, creation of KPIs) and predictive modeling. TIMi is an “ethical solution”: no “lock-in” situation, just excellence. We guarantee you a work in all serenity and without unexpected extra costs. Thanks to an original & unique software infrastructure, TIMi is optimized to offer you the greatest flexibility for the exploration phase and the highest reliability during the production phase. TIMi is the ultimate “playground” that allows your analysts to test the craziest ideas!

Identify & understand any audience, no matter how specific/unique it is. Create reports using filter options such as user profiles, affinities, demographics & job roles, creating highly personalised audience segments. Make better marketing decisions, adapt your targeting, improve relevancy & drive high-performance campaigns at scale. WHAT ARE WE TRYING TO SOLVE? - Time-consuming, static & expensive traditional consumer research - Social data to become a part of the strategy - Brand strategy & personalisation is very tactical at the expense of performance marketing WHAT MAKES US UNIQUE Audiense segments audiences by interconnections between people (“Who knows who”). Thanks to how those connections are created between consumers (“How they know each other”), we can infer their shared interests & affinities. Our unique social consumer segmentation provides a great data foundation to Persona development, understanding the audience s that matter most or find new audience opps.

TrafficGuard's PPC protection makes it easy for businesses of all sizes to protect their Google Ads campaigns from click fraud. Getting set up is simple and takes just minutes. TrafficGuard actively monitors your Google Ads traffic and automatically blacklists sources of invalid traffic, 24/7. Processing 3+ trillion data points per month, TrafficGuard delivers unprecedented level of protection to your campaigns. Get full visibility of quality with real-time reporting and expert support.

Zinrelo is a modern-day, loyalty rewards platform that maximizes repeat sales and per-customer revenue through 360-degree customer engagement, data sciences and machine learning. Zinrelo unlocks customer loyalty across multiple dimensions including transactional, social, referral, engagement, behavioral and emotional loyalty. Zinrelo customers see an 80% increase in repeat sales, a 50% improvement in profitability and 2.4X per-customer revenue. Zinrelo supports omnichannel loyalty programs across channels such as eCommerce, store POS, loyalty tablet, loyalty app, product codes, and receipt scanning. 3 key differentiation that make Zinrelo a trusted brand among brands globally include its unique data analytics for contextual decision making, robust, secure, scalable technology platform form, and strategic consultations for continuous improvement.

DropTrack is a software tool that helps record labels, independent artists, and producers organize and promote their music. We get your music heard by industry influencers including global DJs, bloggers, record labels, radio stations, music supervisors, and playlist curators. DropTrack provides real-time feedback and analytics on who listened to your music, when and where.

VeloxyIO Inc. makes AI-powered sales enablement and predictive forecasting software for Salesforce CRM. Our mission is to help Sales Reps engage in Salesforce and get more out of it than they put in, while giving Sales Management better forecasts and the analytics to see which actions truly drive the pipeline. The right data at the right time! Veloxy Mobile and Inbox automatically log actions like calls, emails sent, opens and replies, and make it painless to add and maintain information on the go, as a natural step in the sales workflow. These tools feed Sales Reps the right data at the right time based on their context, location and upcoming events, so they focus on priorities without having to look for anything. See which actions truly drive pipeline! Veloxy Analytics gives Sales Managers and Ops more accurate forecasts based on historical analysis of biases, plus the analytics tools to examine how different sales activities correlate to pipeline growth.

Composable is an enterprise-grade DataOps platform built for business users that want to architect data intelligence solutions and deliver operational data-driven products leveraging disparate data sources, live feeds, and event data regardless of the format or structure of the data. With a modern, intuitive dataflow visual designer, built-in services to facilitate data engineering, and a composable architecture that enables abstraction and integration of any software or analytical approach, Composable is the leading integrated development environment to discover, manage, transform and analyze enterprise data.

Create Reports Your Customer Will Love Juicebox takes the pain out of producing data reports and presentations—and you’ll delight customers with beautiful, interactive web experiences. Design once, deliver to 5 or 500 customers. Personalized to each. Modern, interactive charts that tell a story – no coding required. Build with simple spreadsheets, or connect to your database. Imagine if PowerPoint and Tableau had a baby 👶 — and it was beautiful! 😍 Save Time. Build once, use often. Whether you need to present similar data across time, customers, or locations, no need to manually recreate the same report. Design Like a Pro. Our built-in templates, styling themes, and smart layouts will ensure your customers get a premium experience. Inspire Action. Data stories go beyond traditional dashboards and reports. Our connected data stories enable guided flow and interactive exploration.

Reportz is a white label reporting solution designed with only three things in mind: to eliminate stress from the equation, significantly speed up the reporting process, and elevate overall quality. Reportz is a dashboard-based, white-label live reporting tool for digital marketing companies, agencies, and freelancers that can help automate client reporting processes. Set the right KPIs and let our tool do all the routine work for you. Onboard your clients and provide them with the most transparent client reporting they've ever seen. Unlimited integrations. Unlimited users. Free white-label account & email reporting. Unlimited KPIs inside the dashboards.

Number Analytics is a web based statistical software for marketing research with easy to use interface working on the cloud. It has basic statistical analysis like t-test, ANOVA, regression analysis, and more marketing focused applications like choice based conjoint analysis and perceptual mapping.

Automate customer engagement with our Drips technology. Go4Clients latest Drips feature uses a combination of SMS, Voice, Email, and Mobile Landing Pages to interact with your customers. Map out the customer journey and let consumers flow down your sales funnel automatically. Trigger messages with different channels based on a user's actions or no actions.

Matomo is the leading open-source web analytics platform, used on over 1.4 million websites in over 190 countries and translated into over 50 languages. Matomo values privacy protection, 100% data ownership and no data sampling. It has two different hosting options – cloud and on-premise. Cloud takes the hassle out of installation, whereas On-Premise is the free, open-source and self-hosted PHP/MySQL software you can install on your own server, which gives you maximum flexibility. This premium web analytics and conversion optimisation tool is designed to give you the most conclusive insights with a complete range of features such as heatmaps, sessions recordings, goals, form analytics, visitor profiles, ecommerce and funnels. Visit https://matomo.org for more information.

Semrush is an online visibility management and content marketing SaaS platform that ensures businesses get measurable results from online marketing. Our software helps companies of all sizes and industries to optimize their visibility across key channels and create engaging content for their users. Our data enables discovery of great growth opportunities, while workflow and tracking solutions help users run experiments continuously and more accurately measure results.

At Mixpanel, our mission is to increase the rate of innovation. Not only as a company, but for the businesses we serve. Through our analytics and engagement product, companies can analyze how and why their users engage, convert, and retain in real-time across web, mobile, and smart devices. Then they can use that data to improve their business and products. Mixpanel serves over 26,000 companies from different industries around the world, including Samsung, Twitter, and BMW. Headquartered in San Francisco, Mixpanel has offices in New York, Seattle, Austin, London, Barcelona, Paris, and Singapore.

Only Adobe lets you mix, match, and analyze data from anywhere in the customer journey. Plus, get versatile reporting, predictive intelligence, and more. Use award-winning tools to turn vast streams of web data into insights that everyone can act on. We welcome data from any channel. Bring it all under one roof to deliver real-time insights based on true 360-degree customer views. We open the door to better decision-making. Use powerful attribution to see behind each conversion and invest accordingly. We make hard things easy. Our AI and machine learning brings hidden opportunities and answers to everyone with the click of a button. Reporting visits and measuring page views isn’t enough anymore. To really take advantage of the power of the web, you need to measure customer pathing, traffic sources, content effectiveness, and video engagement. You need to know more than who’s coming to your site. You need to know why. To know the best page or product to show them.

SharpSpring, a Constant Contact company, is a revenue growth marketing platform that helps small businesses generate leads, improve conversions to sales, and drive higher returns on marketing investment. Our innovative platform, open architecture and free customer support, along with flexible contracts, drive real results for a growing business or digital marketing agency.

Marketo Engage, part of Adobe Experience Cloud, is a complete solution for lead management and B2B marketers looking to transform customer experiences by engaging across every stage of complex buying journeys. Natively supporting both demand and account-based marketing strategies, Marketo Engage brings together marketing and sales to orchestrate personalized experiences, optimize content, and measure business impact across every channel, from acquisition to advocacy. Leverage rich behavioral data, built-in intelligence, and sophisticated journey flows to identify, engage, and accelerate your best opportunities in concert with sales. Use predictive content, A/B testing, and personalization to deliver consistent and relevant experiences each and every time. Reach prospects and buyers across every channel including email, display, mobile, social, search, and offline to deliver timely, engaging experiences. Understand, prove, and optimize your marketing impact.

WebEngage is the best-in-class marketing automation software suite that helps business-to-consumer (B2C) companies improve user retention and drive more revenues. Cloud-based and easy to use, WebEngage aids businesses in managing cross-channel communication with their customers while allowing them to send messages via Emails, SMS, mobile push notification, web push notification, on-site alerts, in-app messaging, IVR, Facebook & Whatsapp. The solution includes cross-device tracking, live segmentation, deep data personalization, and more. Plus, using WebEngage's Journey Designer helps businesses to effectively create complex lifecycle campaigns.

Visitor Analytics is a high-performing application that offers an all-in-one solution for any website in regards to website statistics, UX & behavior (recordings, heatmaps, funnels, event tracking, etc.), visitor interaction, and so much more. We are 100% GDPR/CCPA compliant and collect all the data a website owner needs to know about their visitors in real-time: referrals, conversions, bounce rates, click paths, traffic structure, social media interactions, custom events, page visits, IPs, locations, browsers, devices or OS used, and much more. And get more value from the app by using our visitor behavior analysis tools: session recordings, conversion funnels, and heat maps. Receive feedback from your website’s visitors with almost no effort using our amazing poll and survey features. Our app is built for entrepreneurs, marketers and companies focused on their site statistics, visitor behavior, and interacting with their website visitors.

CallRail is here to bring complete visibility to the marketers who rely on quality inbound leads to measure success. Our customers live in a results-driven world, and giving them a clear view into their digital marketing efforts is a first priority for CallRail. We see the opportunities in surfacing and connecting data from calls, forms, chat and beyond—helping our customers get to better outcomes.